Power left hand, money right hand!A man holds yunnan tea and Pu ‘er tea in both hands

2022-06-30 0 By

In 1962, a baby boy named Shen was born in Shidian County, Baoshan Prefecture, Yunnan Province. At that time, no one would have thought that this boy would become a trader leading Pu ‘er tea from unknown to peak, creating yunnan tea market worth 100 billion yuan, and a “marketing genius” in the tea industry.Fifty-three years later, in 2015, Senior Shen was investigated as deputy governor of Yunnan province and served 12 years in prison.From a liberal Arts major to a doctor of Science from 1979 to 1981, Shen studied in the Chinese Department of Baoshan Normal College at that time. He was a real liberal arts student.In July 2007, old Shen, now a governor, crossed the boundary and obtained an on-the-job doctorate in physical geography at Beijing Normal University.Five months later, Old Shen was appointed as a member of the Resource Discipline Construction and Development Steering Committee of Beijing Normal University and a part-time professor of the Resource School.In 2010, Beijing Normal University successfully “married” with Pu ‘er City and jointly established “Beijing Pu ‘er Tea Research Institute”, with Shen as the director.Beijing Normal University heroic generosity, old Shen reciprocate.By June 2012, Shen had raised nearly 10 million yuan in research funds for the institute, as well as 1.6 million yuan in scholarships and teaching grants.In 2004, aged 42, Shen was transferred to simao as the governor. As a traditional agricultural city, how to promote agriculture was naturally the top priority. Shen grasped the key — Pu ‘er tea!But at the time, don’t say mainlander, even the most people don’t know how yunnan puer tea this stuff, friends you love to drink tea tea, got tea-brokers fool, think puer tea for hundreds of years, thousands of years of history, next time before you go to the tea shop and wash hair, make their hair dryer mouth, give you a better model.May 1, 2005, this day can be said to be the “Easter” of Pu ‘er tea, because on this day, the simao area at that time, now Pu ‘er city organized a huge activity — horse gang into Beijing!What followed was a flurry of media coverage of a campaign that had an unprecedented and perhaps unrelenting impact.It was at that time that Pu ‘er tea began to come into the attention of people all over the country.But, in two years, Pu ‘er tea collapsed!Many people may not know that when Pu ‘er tea crashed in 2007, Comrade Shen also used public funds to eat a lot of pu ‘er old tea at a low price. I do not know whether it is high selling and low drinking, or shejin protection plate.Old Comrade Shen presided over one party during the demolition and construction, once caused great antipathy in the internal personnel system, so there are constantly colleagues report.Among them, there is the content about using public office space to store Pu ‘er tea. In the office building at that time, Comrade Shen once emptied several rooms specially for the storage of old tea, and the quantity reached dozens of tons.Among them, the maintenance and decoration of a single tea warehouse used 4 million yuan.Later, when the news of Old Comrade Shen’s imprisonment became public, in zhenxing Avenue, pu ‘er City, some citizens spontaneously lit firecrackers, and someone even put up a banner at the gate saying “Please the people”.Become old shen, defeat also old shen!Say banker, this is real big banker, just be the total director of hype, just be the planner of hype!Then there is the name change.As we all know, it is extremely difficult for adults to change their name, let alone for a prefecture-level city to change its name, which involves a huge number of things can be used to describe, not to mention, a single household registration system to change momentum, that is a big project.However, under the command of Old Shen, Simao successfully changed its name to Pu ‘er City in January 2007.During the eight years when Shen was in control of Pu ‘er City, he had promoted the city’s image promotion, thus creating the famous slogan “Health Paradise, Graceful Pu ‘er”.Pu ‘er is not a graceful city, I will not comment on it, but old Comrade Shen’s life is really graceful.On November 6, 2011, an old comrade visited the new local office building and wrote a famous article.It introduces the luxury of the building, especially the observation floor on the sixth floor, where even the toilets are intelligent toilets worth tens of thousands of yuan.In 2012, Old Shen’s daughter learned to drive in a local traffic and driving school. Of course, the driving school attached great importance to the choice of the best vehicle and the highest level of coach, accompanied by a staff member, the main task is to open the door before getting into the car, and to shade the sun before getting off with an umbrella.Celebrities have anecdotes, but a lot of content can not write, write the estimated hair can not come out, we will see!So, later do not say where the businessman hype pu ‘er tea, in fact, these businessmen just actors, without the director of the command and operation, they can not afford how much water……And now pu ‘er tea famous mountains and villages, but also is another form of “image project”, these projects how much fame, how much reputation, how dirty the transaction behind……